★ 11/12

Halloween: The Game

A multiplayer horror game based on the film "Halloween" (1978): one player plays the killer Michael Myers, and up to four others play residents of the town of Haddonfield trying…

vertical:gamelicensed-ipnot-solo-buildable

Geo Global release on PS5/Xbox/PC (Steam+Epic); banned in Australia (Refused Classification, drugs) and pulled from the PS5 release in Japan (failed CERO, violence/nudity); availability for RU/CIS specifically for this game is not confirmed [unverified]

Founders IllFonic (developer studio, founded 2007, Denver) · Gun Interactive / Gun Media (publisher, founded 2010)

Domains store.steampowered.com/app/3219630

Score demand 3 · ease 3 · ICP 2 · monetization 1 · freshness 2

Growth tactics (teaser)

Drip teaser marketing for ~12 months (announcement → release date → a series of 4 map teasers every ~2 mo)
Two independent country 'bans' right before launch (AU for drugs, JP for violence/nudity) turned into free viral PR
A paid 4-day early access for Digital Deluxe buyers: a controlled seeding of hype through streamers/superfans before the mass launch
Explicit marketing as the spiritual successor to Friday the 13th: The Game, with a promise to fix the fans' main complaint (no single-player story mode)

🔒 Full dossier

Launch timeline, metrics, the growth mechanics taken apart and checkable sources — sent to your email after payment, as a .md attachment. The dossier itself is written in Russian; this page and the catalog are the English part.

Buy dossier · $5