★ 11/12
Pathpages (Modest Mitkus)
Lithuanian founder Modest Mitkus sells ready-made Notion productivity templates on his own, pitched as buying a ready-made database system instead of spending hours building it…
Growth tactics (teaser)
- the domain started as a multi-creator Notion directory/aggregator (2022-01), then was narrowed into his own brand Notionway→Pathpages
- a series of 6 separate Product Hunt launches over 13 months (Apr 2022 – May 2023), each one a fresh traffic spike
- zero paid ads: organic TikTok/Pinterest/Instagram/X/YouTube + repurposing one video across all platforms
- Gumroad + the Notion marketplace now serve as a free lead magnet (250+ free templates), not a paid channel
- meta-monetization: a course on how to do what he does, on top of the template business ($80K in 15 days of the launch)
🔒 Full dossier
Launch timeline, metrics, the growth mechanics taken apart and checkable sources — sent to your email after payment, as a .md attachment. The dossier itself is written in Russian; this page and the catalog are the English part.
Buy dossier · $5